A key process in a volatile and unpredictable business environment
Companies can build resilience and adaptability, enabling effective growth in the face of uncertainty. Strategic planning aims to:
At the same time, it allows participants involved in the planning process to have a real impact on the future of the enterprise and to gain knowledge and practical skills in the area of planning competence.
Frequently asked questions
What is the purpose of organizing a strategy workshop?
Strategy workshops are organized to determine the direction of development of a company or organization in context of the current market challenges. The scope of the strategy workshop can cover the activities of the entire organization or a selected area of its operation.
Who should participate in a strategy workshop?
We recommend that members of the Board of Directors and representatives from all departments of the company participate in the strategy workshop. With such representation, we get both more creativity in generating business ideas and the ability to make key decisions.
What is the program of a strategy workshop?
Strategic workshops usually last 2-3 days, and can be implemented with breaks between sessions, during which participants acquire additional information that is needed or conduct a deeper analysis. The strategic workshop program includes 4 main parts:
What tools do we use during strategic workshops?
The selection of strategic planning tools and methods depends on the defined scope of the workshop and the availability of analytical data. We have the knowledge, experience and proficiency to use the following tools:
What is the role of the consultant-moderator of the strategic workshop?
The consultant gets involved even before the start of the strategy workshop by analyzing the needs of the main stakeholders and commissioning the preparation of relevant data for the preliminary strategic analysis. During the strategy workshop, the facilitator ensures that the activities follow the agenda, as the sequence of strategy sessions has a major impact on the effectiveness of the strategy workshop. For example, business ideas should not be evaluated before the creative session is completely finished. The facilitator of the strategy workshop has extensive experience in conducting classes and has a powerful repository of tools and methods, which he uses depending on the course of the workshop.
What are the results of the strategy workshop?
The primary outcome of the strategic workshop is a strategic action plan, which includes a timeline, allocation of resources to activities, and expected outcomes. Depending on the findings, the results can also be: revised contents of the Mission and Vision, a marketing plan including selected elements of the "marketing mix", a risk management plan, recommendations for scenario planning, and others.
What should be the time frame of strategic planning?
The time frame depends on the scope of the strategic planning and the industry in which the business operates. For service companies it is usually a 2-3 year time frame, for manufacturing companies it is longer in cases where major investments in infrastructure are involved.
More and more companies prefer an agile approach to strategic planning. In these cases we recommend establishing a dedicated permanent strategic team, which evaluates the effectiveness and relevance of implemented solutions on a quarterly basis.
Results of strategic planning
Preparation for the workshop
1 A consultation between the facilitator and the Board of Directors
(preceded by an announcement from the Board of Directors concerning the strategic planning process and its timeline)
Sample strategy workshop workflow blueprint facilitated by a BPD consultant
1. introduction: the strategic planning process
(a guided discussion defining the process)
Additional support provided by the consultant during the strategy implementation
The extent of this support will be discussed with the client